Cleve Gibbon

content management, content modelling, digital ecosystems, technology evangelist.

Glossary

Why do we love jargon? Personally, I don’t. So during my 2020 wrap up and I made a promise to myself. Here it is:

In 2021, I’ll write up one word a week as part of personal glossary for common used term.

I’m woefully behind. No surprises there. However, the best races are won by a dramatic surge from the back. This is that!

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About Cleve Gibbon



I'm Cleve Gibbon, CTO at Wunderman Thompson North America where we are passionate about customer experience platforms.

My sort of up-to-date cv tells you my past, linked in shows you my professional network and on twitter you can find out what I'm currently doing.