The Global CMS: Friend or Foe
Three months. Three different prospects. The same problem.
We have site(s) that are part of our Global CMS Platform, but we cannot make changes without working with global. We have been put in the content contributor box but are really content owners and need the associated tools to deliver our messages [...]
From Web Sites, to Digital Solutions
Web sites are easy
When I start a new project, particularly with a new customer, I pay close attention to how they use the term web site. Customers arrive wanting a web site. They walk out with a digital solution. The web site is the easy bit. The hard part is defining, [...]
The Information Architect & The Developer
About 10 years ago I was brought into a digital agency, with a burgeoning technology arm, to help them get better at delivering websites. At first, I was sat with the web developers, but over time my audience widened to include both Information Architects and Designers. That’s when the sparks started to fly [...]
Delivering Content is Hard – Where’s my Content Strategy?
There are projects, and then there are content management projects. The latter are the ones that keep me awake at night. The challenges seem to have no bounds. There don’t seem to be any knowledge ceilings in sight. You are constantly learning (which is good), sharpening your tools and/or adding new ones [...]
