content for the masses

Marketing technologist, content management strategist, digital platform architect, technology evangelist.

Delivering Content is Hard – Where’s my Content Strategy?

There are projects, and then there are content management projects. The latter are the ones that keep me awake at night. The challenges seem to have no bounds. There don’t seem to be any knowledge ceilings in sight. You are constantly learning (which is good), sharpening your tools and/or adding new ones to your content toolbox to successfully deliver these kinds of projects. So why are content management projects so damned hard then?

Now I agree with the folks back at CMS Myth when they say:

“CMS is a technology, while content management is a discipline.”

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You found me!



I'm Cleve Gibbon, CTO at Cognifide where we are passionate about digital content.

My sort of up-to-date cv tells you my past, linked in shows you my professional network and on twitter you can find out what I'm currently doing.

This year I plan attend a number of events. Hopefully I'll see you there. I'm easy to find as I'm always laughing. Find out more about me and get in touch!